EntertainmentMerchandise Brands

Superstruct

See the results we deliver

Brandsolo realised an increase in online sales for Superstruct of 13–20%.

Superstruct is a global entertainment powerhouse behind 100+ iconic festivals and nightlife brands, including ID&T and Q-dance, reaching millions of fans worldwide.

Their brands generate tens of millions in merchandise sales every year, making counterfeit removal a direct revenue opportunity. Brandsolo provides a premium multi-brand umbrella protection service across the Superstruct portfolio, helping reduce counterfeit visibility at scale and contributing to clear, measurable sales uplift for official merchandise.

Headline

13–20% online sales uplift

Secondary

Multi-brand umbrella protection with clear ROI

Summary

Superstruct is a global live entertainment group behind iconic festivals and nightlife brands including ID&T and Q dance. Brandsolo helped reduce fake merchandise exposure and redirect demand to official channels.

Challenge

Popular festival and nightlife brands attract large scale fake merchandise across marketplaces and search channels. Fake listings compete directly with official merchandise, confuse fans and capture demand that should flow to official stores.

Solution

Brandsolo continuously scanned marketplaces and relevant online channels, validated infringing listings and executed removals at speed and scale. The focus was not takedown activity for its own sake, but cleaner search visibility and stronger official channel performance.